This is the ninth in a ten entry series of blog posts about my experiences self-publishing my first graphic novel, Tonoharu: Part One. I’m writing this informal “how-to” guide in the hopes that my limited experience might be of some value to aspiring comic book self-publishers.
This guide is offered with no guarantees. I’ve done my best to provide accurate information, but I assume no responsibility for any negative consequences that result from following my advice. For other important disclaimers, please see the first entry in the series. Links to other installments in the series can be found on the bottom of this entry.
Part Nine: Marketing
One final book recommendation
Once you’re starting to think seriously about book marketing, it’s time to get one more book:
1001 Ways to Market Your Book by John Kremer
This is the only standalone book on book marketing that I’ve read, so I can’t say how it compares to other books on the subject. But it works as a good companion to The Self-Publishing Manual, and contains just what it says: hundreds and hundreds of ideas for marketing your book. Additionally, there are little tidbits about the book industry scattered throughout, which make this book a fairly good resource for information on that front as well.
On the down side, it’s organized poorly, and the author shamelessly self-promotes himself to the point where it becomes grating. I mean, it’s a book on marketing, so I suppose some of that is to be expected, but Kremer takes it too far. Every other page he plugs some project he is involved with, some of which only had a tenuous link to book marketing. It got on my nerves after a while.
But ultimately the good outweighs the bad, and 1001 Ways to Market Your Book is worth checking out.
Once you’ve skimmed through 1001 Ways to Market Your Book and the marketing section of The Self-Publishing Manual, you’re probably ready to start up your marketing effort. Continue reading